September 09, 2009
Back in December 2006, I wrote an article called "A Reader's Guide to Geoblogs." In it I introduced our readers to the "geoblogosphere," which at that time was just catching its stride.
I noted that if you could read only one blog you should read Planet Geospatial.
I was then corrected about calling it a blog since it's not one; it's
an aggregation of posts from many geoblogs. Since then, Planet
Geospatial has been joined by other aggregators including The GIS Forum (an automated aggregator, which includes other offerings and features) and SlashGeo (a human-powered aggregator).
Based on the referrals to our All Points Blog,
the role of Planet Geospatial is quite different than it was three
years ago. And, I think the role of blogs in and outside of geospatial
is changing.
This was driven home to me by a recent lunchtime conversation with some
friends. "Dad," who composed our podcast music and heads up a
SharePoint implementation for a national company, noted he was bored
with blogs. "Mom," who works part-time from home and looks after
toddler twins, helped explain his comment: there were simply too many
voices. She is very picky about the few blogs she does read, preferring
professionals in whatever field over the masses.
I think my friends are onto something. Let me go back to my comment
about the role of Planet Geospatial for a moment. That site was nearly
always one of the top referrers to All Points Blog in the past year or
two. (We list the top referrers on the blog on the top left.) Now it
rarely makes the list. As I write (late August), the top referrers list
(most sites whose goal is referral are removed - including FriendFeed,
Google, StumbleUpon...):
www.lizardtech.com - imagery software provider
www.thegisforum.com - aggregator
www.atlas.ca.gov - California state GIS site
atlas.ca.gov - same one again
blog.khanhlnq.com - Vietnamese GIS blog
planetgs.com - aggregator
www.sirf.com - GPS hardware vendor
www.flutrackers.com - discussion site about tracking infectious disease
www.mcwetboy.net - The Map Room, which cites All Points Blog quite a bit (thank you!)
www.gearthblog.com - The Google Earth blog, which also cites APB (thank you!)
I'm going to take a stab at why that list has such a variety of sites
compared with a year or so ago when aggregators ruled. I could be
totally off base, but here goes. There are not only more voices, but
more people have "gotten bored," as my friends noted, and whittled down
the blogs they read. Further, instead of using aggregators as much,
they use their selected blogs to find other blogs or posts of interest.
That, I'll suggest, means fewer popular blogs dominate the
geoblogosphere. Instead, I think, more blogs each have more readers. In
short, the readers are spread among many other blogs.
Now, is that good or bad? I'm going to agree with one of my favorite
media commentators, Callie Crosby who works in Boston. She's a woman of
color and always advocates for more voices over just about anything
else. With more blog writers (or newspapers or podcasts...) the planet
is more likely to get more perspectives and media consumers are going
to be able to find content more attuned to their needs and interests.
From a user perspective this may not be such a great thing. If you want
"one stop shopping," which Planet Geospatial provided for many people
for a time, it's getting harder to find. Instead, the responsibility to
"find the good stuff" is falling back to the consumer. For me, Planet
Geospatial is still among my daily reads, but it has nine or 10 non-geo
blog neighbors that are "must read" for me to do my job here at
Directions Media. I suspect others with an interest in geospatial have
an eclectic mix, too, that includes some very specialized geo and
non-geo blogs.
That brings me to my second observation on blogs in 2009. People are
not commenting on blogs as they once did. All Points Blog still gets a
few comments nearly every day. Thankfully, few are spam. Perhaps a
third of our comments are from anonymous posters. And, now and again,
we have authorities (actual representatives from the organizations we
reference) comment to clarify or explain a point or two. Those
occurrences please me for two reasons: the organizations are paying
attention to the blogosphere (far more are not, I fear), and they are
equipped to respond in a thoughtful way (there are still organizations
that do not empower their staffers to respond).
All that said, more and more people are responding to blog posts via
Twitter or on other blogs. The challenge is that the discussion becomes
disjointed across these different platforms and may not best serve the
media consumers.
My third observation is the increased interest in Twittering about a
topic/event versus covering it via a blog or article. Some call Twitter
a "microblogging" platform. Instead of posts of unlimited length that
may appear on blogs, each Twitter post or tweet is limited to 140
characters. ESRI's announcement
(via Twitter) about a special area of the User Conference plenary for
tweeters inadvertently, or not, put the emphasis on the short form of
publishing over the longer one. I hear less about "live blogging" a
conference and instead hear more about following the people who'll be
tweeting with a particular hash tag (a keyword to identify tweets about
the event).
I have mixed feelings about the focus on Twitter. I love the focus on
short, effective communications Twitter requires. Nearly every
professional and amateur writer needs practice at being concise. (My
students labor under my 500 word/five minute limits!) On the other
hand, the reflection and analysis that can't be squeezed into those 140
characters are sometimes not written or shared elsewhere. And that's a
true loss to our community.
What, then, is the future of blogs in general and geoblogs in
particular? I really can't say for sure, but I feel it's changing. I
think other forms of communication are complementing and sometimes
taking some thunder away from blogs. Most importantly, consumers of
these media options vote with eyeballs and RSS feeds and clickthroughs.
They will read what is interesting and relevant and dismiss that which
is not. And I would not want it any other way.
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| Adena, This is a good article and as someone who has decided not to twitter (yet), I agree with many of your sentiments. I get so many industry people telling me I MUST twitter. I don't and I still manage to do my job effectively. The problem for me is context - "finding the good stuff" as you put it. So much of what is posted is not relevant for me or outdated and I seem to come across repetitive discussions quite a lot when I do check. A lot of it is also very subjective. I think you also need to mention other info areas like LinkedIn. The Group I manage (at last count) had 600+ members - Geospatial Data Integration. However, the GIS Group has almost 7000! There are a whole heap of specialist groups tackling specific topics like NSDI and INSPIRE. If Twitter is microblogging then this is maybe macroblogging...Either way it seems a more encompassing medium for asking questions and sharing information and it is not under the sponsorship or ownership of any vendor organisations. Cheers Steven |
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