Summary:
According to the National Association of Realtors, 82% of first-time homebuyers and 78% of repeat buyers use the Internet when searching for a home. In addition, 90% of all homebuyers use a real estate professional. That means that a real estate company’s web site is very important to today’s buyers. Hal Reid provides an overview of Century 21’s offering.
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Century
21
Property Search Gold. (Click for larger
image)
According to the National Association of Realtors, 82%
of first-time
homebuyers and 78% of repeat buyers use the Internet when searching for
a home. In addition, 90% of all homebuyers use a real estate
professional. That means that a real estate company’s web site is very
important to today’s buyers.
The world of mashups has made the house hunting process easier for
consumers. Century 21 Real Estate,
for one, is taking advantage of the
technology. The company now has a beta version of the Century 21
Property Search Gold application on their web site, which is a mashup
using Microsoft’s Virtual Earth, MapPoint
and property listings. This application is designed to make searching
for a new house not only easier, but more comprehensive and interesting
as well.
While you can still search the traditional (non-mapping) way, there is
a link to CENTURY 21 Property Search Gold at the bottom. Clicking on
this brings you to a market search page.
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I
entered Atlanta, GA as the target market.
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Up
comes a map and a
selection of properties which you can search based on price, number of
bedrooms, or other criteria. (Click for larger
image)
 |
You
can zoom in and out, re-center the map, and shift to an image or
combination of map and image. This is an example of the level of detail
to which you can zoom, including imagery of the neighborhood. (Click
for larger
image)
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Clicking
on a Century 21 sign brings up more information about that
property. (Click for larger
image)
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You
can look at a photo gallery of the property. (Click for larger
image)
 |
A nice
touch - Century 21’s application offers neighborhood statistics
along with links to the local school web sites. It also provides a map
of the school locations surrounding the selected property. (Click for
larger
image)
So, if you are looking for a new place to live or just want to see what
is on the market in your area, this is a helpful site.
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