Cynthia Cheng Correia is Principal of Knowledge inForm, Inc., a consulting and training firm specializing in competitive and market intelligence. Cynthia has worked with clients across industries, including technology, financial and business services, pharmaceutical & healthcare, information & content and consumer goods. She has been featured in a number of publications, including Super Searchers on Competitive Intelligence (Information Today). She is founding Editor of Intelligence Insights, an author of books and articles, and a frequent speaker on intelligence topics and issues. She is a member of the Society for Competitive Intelligence Professionals (SCIP), SLA’s Competitive Intelligence Division, and the American Society of Training & Development (ASTD).