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Biomimicry: Innovation Inspired by Nature - An interview with Founder Janine Benyus

Wednesday, March 5th 2014


Janine Benyus is the author of Biomimicry: Innovation Inspired by Nature, a book that has inspired businesses to consider has nature solves man's most perplexing problems and has been doing so for millions of years. She recently spoke at the Geodesign Summit in Redlands, Califorinia where she discussed how nature and biological phenomenon might contribute to the design and sustainability of the built environment. Benyus founded Biomimcry 3.8 and leads a non-profit organization called AskNature.org.  She has received numerous awards including a Time Magazine’s Heroes of the Environment award, the Rachel Carson Environmental Ethics Award, the Lud Browman Award for Science Writing in Society, and the Barrows and Heinz Distinguished Lectureships. In 2009, Benyus was bestowed with a Champion of the Earth award in Science & Innovation from the United Nations Environment Programme.  You'll be fascinated by her thoughts on how animal "sensing," especially as we enter the era of "connected cars," can be applied, and how, in nature, sensing is second only to reproduction in terms of its expenditure of energy by flora and fauna. She is a graduate of Rutgers University and editor in chief, Joe Francica, who discovered that they were contemporaries while attending the university, caught up with Ms. Benyus via Skype.

See also these TED talks by Ms. Benyus:

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