The details of how agency Venables Bell & Partners built a "Rube Goldberg" machine to illustrate the power of Google Maps for an ad. The resulting video is quite clever.
http://www.adweek.com/news/advertising-branding/spot-googles-gyroscope-137684
The Spot: Google’s Gyroscope - AdWeek (All About a Google Maps Ad)
Tuesday, January 24th 2012
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