Location Intelligence and Business Geographics

Unlike your father’s vintage Chevrolet, the half century old polygon based trade area does not appreciate with age. Sure, there is something that can be said about a “time-tested” model, but retail above all other industries should value an organization’s ability to adopt new technologies and...

Here's a photo montage of the day's events taken at Directions Magazine's Location Intelligence Conference, May 22, 2012.

The OnStar Story Jeff Joyner from OnStar General Motors started the day looking at one of the earliest location-based services, OnStar. It all started back in 1995 with a project then called Beacon. It morphed from a $2000 add-on for Cadallic owners in 1996, that supported some nine calls per...

A staffer from the National Geospatial-Intelligence Agency (NGA) was fetted with monetary bonuses for his work on the imagery analysis that led to the capture of Osama Bin Laden. Per Senior Executives Association spokeswoman Carol Bonosaro, who speaks on behalf of senior government...

Mapping of potential retail outlets is one of the first steps in putting a distribution channel in place while launching a telecommunications brand. This is the second article in a two-part series on utilizing location intelligence to organize and understand information through a geographical...

What should the satellite companies DigitalGlobe and GeoEye do now that ongoing talks of mergers and acquisitions are a well-publicized fact? It’s a pretty fair bet that something has to happen soon since it looks increasingly like the government will cut spending for commercial remote sensing...

Last night the U.S. House passed an amendment to the 2013 Dept of Commerce funding bill that would eliminate the Census' American Community Survey, ACS. We know of ACS as the replacement for the long form; it's  survey sent to a limited number of households not every ten years, but annually, to...

Location intelligence can enhance sales, marketing and distribution functions in launching a telecommunications brand and establishing retail sites. Mapping of retail outlets provides information about prospective dealer outlets that will establish a network through which products and services...

An article in the Wall Street Journal yesterday suggests that texting, in conjuction with geofencing is catching on with retailers. Geofencing by retailers is not a new, of course but they are willing to try again with new mobile app technology.

Advances in online mapping are making maps almost commonplace on news websites and blogs. Some sites even analyze the map, providing that “value add” that goes beyond “dots on a map.” Executive Editor Adena Schutzberg shares three websites worth watching that help identify the power of maps to...