Overview

Arrow is a user-friendly profiling and target marketing system that integrates seamlessly into MapInfo Professional® with the appropriate data sets to help the user address business issues. Arrow is specifically designed to work with any geographically referenced data set which can be used for consumer and business targeting, such as:

• Census: age, sex, social class, etc.
• Geodemographic: classifying
• people by where they live
• Lifestyle: indicating consumer
• behaviour and preferences
• Business: counts by Type and Size

  Info Link:

  http://www.infortech-europe.com

  Specifications

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