A New Directions
A New Directions
Today, we are pleased to announce several changes.In a nutshell:
- We have renamed our company to Directions Media
- Launched a new publication, Location Intelligence Magazine in our
- Updated the design for all of our publications
- Changed the delivery days for publication of our newsletters
Let me offer this brief FAQ to clarify what we are doing:
Why did you change your name?
We changed our name to Direction Media to recognize the
addition of other publications and conferences that comprise our
publishing group: Directions
Magazine, Location Intelligence Magazine, The Location
Intelligence Conference, and All Points Blog.
Was there a need to redesign your
As a Web-based publication, we believe
it is essential to keep things "fresh" and not just by updating new
content on a daily basis.We believe the new format will be more
readable for subscribers and viewers and more useful to our
advertisers.All publications in our media group will have a similar
"look and feel".
What will happen to the newsletters?
Instead of delivering three Directions
newsletters each week, we are now publishing only two.Readers have
indicated in recent polls that three newsletter are too many; we are
listening to that request and will now offer Monday and Thursday e-mail
publications.If you have subscribed to our Monday newsletter you will
continue to receive headlines, a recap of the previous week's key
issues, and new products plus links to new jobs, RFPs and events on
Monday.Subscribers to the Wednesday and Friday newsletters will
receive a newsletter on Thursdays that will provide editorials,
application and technology articles, interviews and other in depth
Why a new magazine? How will it differ
from the Directions Magazine that I read now?
Won't there be issues that overlap?
Magazine will continue to focus on FOUNDATION TECHNOLOGIES: GIS,
desktop mapping, GPS, data, Web services and the applications that are
related to the management and analysis of geospatial information.You
will continue to find all of this at www.DirectionsMag.com
Intelligence Magazine will focus on INCORPORATED TECHNOLOGIES or
the methods and practices of integrating location technology with
enterprise computing applications such as business intelligence,
predictive analytics, spatial databases, supply chain management,
enterprise resource planning, customer relationship management,
financial systems and others.Primarily, we will seek to keep readers
one step ahead about how to "profit" from location intelligence.You
will find it at the place where you may have looked for information
about our conference: www.LocationIntelligence.net.
That website will host the magazine and conference information.If you
would like to contribute an article on any of these topics, please
Undoubtedly.The explosion of
information about popular Web mapping portals from Microsoft, Google,
Yahoo, Multimap and MapQuest, plus technologies offered by other
companies that support both the foundation and incorporated
applications like, Telcontar, MetaCarta, Skyhook as well as location
technology for wireless consumers and businesses that "enable" many
mobile and internet location services will crossover to both areas of
our publications.We hope you will trust us to decipher the differences.
Why separate the All Points Blog from
is our way of getting news to you fast.It is a service where you will
find your daily fix of quick facts and sometimes "our take" on the
issues that we think are important.In addition, we will add blog
entries from other geospatial technology professionals who we believe
to be equally (or more!) knowledgeable on certain topics.We hope you
find time to stop by daily.We aim to make it as interesting,
accessible, and insightful as possible.
We appreciate the loyalty of our readers.We've seen a 40% growth to
our readership this year already thanks to you.We hope you will tell
others to subscribe or to bookmark the pages of our publications.If
you have something you want us to know, write to us at
Editor-in-Chief & Vice Publisher