How to Craft the Story of Your Successful GIS Program or Event

My hands-on session at Esri Education Users Conference, July 13, 2014 involved re-writing some existing news stories and press release titles to better attract a target audience. My four groups did a great job; here are their suggested "enhanced" headlines:

Two-year Agricultural Degree Incorporates Dynamic Computer Technologies at Clark State

ASU Offers Innovative Program Guaranteeing High Paying Jobs

Innovative TSU Program: GIS as Your Gateway for Career Advancement

High School STEM Students in VA Collaborate with Federal Scientists on Oil Spill Study

group work in Show Don't Tell session

Attendees work in teams to enhance existing geospatial headlines

Bonus one for you to try:

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Image by Rosenfeld Media under CC-BY.

Published Monday, July 14th, 2014

Written by Adena Schutzberg

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