Autodesk Acquires Instructables

I guess the idea that every company should be a media company is coming true in more ways than I imagined. It seems Autodesk sees itself in the DIY space with its home-focused design and sketch tools. Thus, acquiring the hands-on, how-to site Instructables makes sense. It also put Autodesk in an interesting position with company leading the "Maker" movement: O'Reilly. I've used Instructables a few times with great success. In one case the effort seemed beyond my skills (and interest) and used the non-DIY solution (buying a new iPod shuffle). Autodesk is repositioning itself - respositioning itself further and further from geospatial technology.

- press release


Published Monday, August 1st, 2011

Written by Adena Schutzberg


Published in

Education