--- update 6/12/12 EDT --
TomTom has issued a statement confirming it licensed data to Apple. It's a global license.
--- update 6:19 pm EDT --
-- update 6:14 pm EDT ---
The Verge reports data from TomTom and OpenStreetMap among others which they do not mention since I'm guessing, they never heard of them!
We've been digging through the iOS 6 screenshots that were leaked to us earlier today for more details and found an interesting tidbit among them — TomTom is one of the main providers of mapping data in Apple's brand-new Maps application. When you flip back the iOS map to reach the setting menu, it clearly says that data comes from TomTom and "others" who aren't specified on that screen. Looking at the full attributions list for Apple's Maps app shows a whole number of other mapping companies providing data (including OpenStreetMap, who started providing data for iPhoto on iOS earlier this year) — but TomTom is the only company that gets full branding directly in the app itself. Of course, there's no Google data to be found in Apple's new mapping solution.
-- update 6:10 pm EDT ---
Per VentureBeat (and I'm not sure I belive it):
Apple’s new maps software will gather anonymous, real-time data crowdsourced from iOS users to keep the maps, listings, and directions accurate and up-to-date.
--- original post 3:30 pm EDT ---
[This post will be updated as more facts come in.]
Yes, the app is called "Maps." What is includes, per Engadget:
Maps includes all of the features you've come to expect from the previous iOS solution, but with a number of enhancements. This all new mapping solution includes 100 million different business listings, Yelp integration and, biggest of all, turn-by-turn navigation. The app does use anonymously collected data to populate traffic information and any rerouting is brought to your attention with a pop-up notification.
The story isn't done yet, though. The maps are even rendered in full 3D, not unlike what Google announced last week.
Engadget offers a set of pictures, too, showing rather familiar looking maps and some nice 3D. No word get on the data source for the streets, etc. But Gizmodo writes:
Apple is doing all of the cartography itself, instead of Using Google Maps, or pulling from an open source format like OpenStreetMap.
I'm not sure what that means, nor I suspect, does the writer. Geodata and how its rendered, we know are quite different things.
For context, Google Maps has been using vector-based graphics since late 2010, so while the technology is worth mentioning, it isn't exactly groundbreaking.