This podcast features Chris Butler, Independent LBS Evangelist. Butler discusses "Location, Awareness" and the context in which it applies to mapping and social networks. It is a high level, compelling, but inherently intuitive lecture on how context - who, when, where, why, what, and how - is valuable to your application, product or service. We usually try to answer one, maybe two of this variables when designing our next hot widget; Butler challenges us to include not one or two but all variables. However he gives us a few rules to conceptualize and effectively implement the process. For all persons interested in taking their application to the next level, this is an excellent presentation.
By: Clay Burton Productions and Endpoint Environmental LLC, Producers of the Web 2.0 Mapping and Social Networks Meetup Group.
The presentation was recorded at Google headquarters on November 18, 2008, and lasts for approximately 18 minutes.