Winners of the 2005 LBS Challenge

By Joe Francica

LBS Challenge Winners NAVTEQ sponsored the LBS Challenge for the second year and over 180 Companies submitted applications compared to about 40 last year.There were eighteen category semi-finalists.Six category winners were chose and one grand prize winner.Each category winner received $10,000 cash and $75,000 in map licenses.The grand prize winner received $50000 cash and $100,000 in NAVTEQ map licenses. Directions Magazine has been a media sponsor of the event each year.

And the category winners are:


Asset Tracking/Field Services

Bones in Motion

Bones in Motion, from Austin, Texas, provides and application for the fitness enthusiast to track, monitor, measure, and "motivate" individuals in their fitness goals.A GPS-enabled phone is necessary but the application is downloaded and a website provided to map and track progress.The application will be available for purchase soon.

Commerce/Advertising/ Buying/Billing

Smarter Agent, Inc.

Smarter Agent's application captures a location from a location-enabled cell phone and delivers information on a property listing.Find lots more information through blogs and other supporting features at their website.

Gaming/ Location-based Imaging

Networks in Motion

Network in Motion again takes one of the prizes for their ability to location-tab photos and view them on a map, send to another phone, or website along with navigation to the location of where the photo was taken.

Navigation/POI look-up/Traffic


InfoGation has developed an application for providing real-time weather, gas prices, and traffic.Using keyword searches, the i-POITM feature finds nearby points of interest (POI).

Peer to peer/Find me

Loc-Aid Technologies

Loc-Aid is a "find me" application for determining the location of children, other family members, or the elderly.Also contains a feature to find the closest POI and share that location with others.

Personal Security

Clarity Communications

Clarity's "WhereaboutsTM application is for parents to keep an eye on the location of children. Clarity uses Microsoft® MapPoint® Web Service-based for product deployment.

...And the grand prize winner!

Published Thursday, March 17th, 2005

Written by Joe Francica

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