Senior Technical Editor, Directions Magazine
| (Dec 16, 2003) |
Coming in January will be two articles on BusinessMap and
BusinessMap Travel Edition. Both of these products are new releases and contain
interesting functionality and data.
These
products address three key contemporary issues:
Value – in terms of pure bang for the buck
Data –
providing enough data so you can do actually do something
productive
Multi-platform – desktop, PDA and the Web
Value is
becoming a key consideration in mapping products, because when you invest in a
mapping product, you want to know does it do what you want it to
do.
Does it
come with the tools and data – right out of the box that get you started in a
timely manner, so you aren’t stuck with having to buy additional
data.
Today,
there is also the issue of platforms, desktop, PDA and the Web. If your mapping
product doesn’t seamlessly address all three, it is not yet in the
21st century.
To learn
more, be here in January, 2004, at directionsmag.com.
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