Podcast: Tipping Point for Personal Navigation Devices?
By Joe Francica
, Editor-in-Chief and Vice Publisher, Directions Magazine
July 25, 2007
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If you are still wondering which mobile GPS you should buy for your GIS data collection and mapping projects: Download our white paper to see how our MobileMapper 6 GPS beats the competition with better accuracy and lower price. Visit Magellan ProfessionalDarren Koenig, Wireless Market Director for Tele Atlas, provided insights on how the market for personal navigation devices is set to exponentially explode and why we are perhaps at a tipping point. He explained how both the in-vehicle and personal navigation devices markets will benefit from wireless network infrastructure development and why certain market segments, of varying demographic composition, are likely to buy both types of devices, and why generational differences are not a hindrance to widespread market indulgence. Editor-in-chief Joe Francica conducted the interview on July 23, 2007. The interview is approximately 18 minutes long.
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