Brands, typically not-so-well-known ones, are using maps to drive awareness and buzz about their offerings. Is this a valid strategy? How well do these maps work? We’ll look at two offerings that appeared in the past two weeks, one about wine and one about money management, and try to tease out some best practices.
A deep history of maps and navigation, from the ancient Polynesians to the pinpoint GPS on your smart phone now and the pinpoint tracking to come. Among the guests on this episode of the NPR show OnPoint: Hiawatha Bray, technology reporter for the Boston Globe. His new book is “You Are Here: From The Compass To GPS, the History and Future of How We Find Ourselves.” (@watha) David Petersen, vice president of mobile advertising at YP, a search and advertising company. (@djpetersen) Udi Dagan, founder of Split, the “anti-social” app.
Jules White, Assistant Professor of Computer Science in the Department of Electrical Engineering and Computer Science at Vanderbilt University served as a guest editor of the February Special Issue of the Proceedings of the IEEE on the topic of augmented reality (AR). He explains the value of computer vision technology, ponders the role Google Glass will play and provides some counterexamples to the idea that AR is a solution in search of a problem.
Last week, just as many in the United States were getting used to commercial use of unmanned aerial systems (drones) in spite of a Federal Aviation Administration ban, a judge decided that the FAA does not, in fact, have such laws on the books. For a brief moment, perhaps, the ban was lifted. But it was quickly put back in place when the FAA appealed. What is going on in the Wild West of U.S. UAS use?
Janine Benyus is the author of Biomimicry: Innovation Inspired by Nature and founder of Biomimicry 3.8. She recently spoke at the Geodesign Summit in Redlands, Califorinia where she discussed how nature and biological phenomenon might contribute to the design and sustainability of the built environment. Editor in chief Joe Francica discussed the concept of biomimicry and what geospatial professionals can learn from nature's problem-solvers.
Many voices chime in to answer the question “How does one find existing services that implement OGC Web Map Service (WMS), Web Feature Service (WFS), and Web Coverage Service (WCS) interface standards these days?”