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How a Thematic Map Can Get Your Business Buzz (or Not)

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Tuesday, April 8th 2014


Brands, typically not-so-well-known ones, are using maps to drive awareness and buzz about their offerings. Is this a valid strategy? How well do these maps work? We’ll look at two offerings that appeared in the past two weeks, one about wine and one about money management and try to tease out some best practices.

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Show Notes

"wallet wellness" - Google Search
$200K Entrepreneurs Challenge: Three smart ideas | The Biz Mind
News - American Wine Consumption Per Capita Since 1994 (From VinePair.com)
Vinepair Animated Wine Consumption Map - Business Insider
Learn About Wine. Drink In Delight. | VinePair
An Animated Map Showing Which States Are Drinking More Wine Over Time (io9)
American Wine Consumption Per Capita By State Since 1994 [ANIMATED GIF] | VinePair
Best & Worst Cities for Wallet Wellness | WalletHub®


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