How important is the recipient's location when sending location-based ads? Perhaps not as important as other factors.
Join us at Location Intelligence 2013 either in person in DC or via live streaming. Details at Location Intelligence.net.
Guest Post: What location data really tells marketersGoMo News
Who Matters More than Where for Mobile Ads - All Points Blog
How to Use Geofencing Correctly - Directions Magazine
Broadcom Introduces GNSS Location Chip With Geofence Capabilities
Last week in Tampa, Florida, the United States Geospatial Intelligence Foundation (USGIF) convened the postponed 2013 GEOINT Symposium. The event drew close to 5000 attendees and over 270 exhibitors. Directions Magazine offers a recap of the event through numerous reports.