How to Sponsor a Podcast

Directions Media will produce an "advertorial" podcast on your behalf during which we will record an audio interview of your selected staff member(s) on topics of your choice. We will work with you to decide on appropriate topics and themes. This podcast, which will be clearly identified as advertorial in nature, will be highlighted in our sponsor section on our website. At completion, you own the podcast. We encourage you to use internal means to get the word out about the podcast, which can be used as part of your marketing material or Web-based promotions. Production of the podcast includes staging the audio, introductory music, editing, advertising in our newsletters and hosting in our sponsor section of Directions Magazine. We will work with your team on the broadcast, and archive the podcast for a six-month period. We can deliver the final edited version of the podcast to you and you are welcome to host the podcast wherever might be appropriate for your purposes. For details on cost, scheduling and planning, contact us at ads@directionsmag.com.