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How to Sponsor a Podcast
Directions Media will produce an "advertorial" podcast on your behalf during which we will record an audio interview of your selected staff member(s) on topics of your choice. We will work with you to decide on appropriate topics and themes. This podcast, which will be clearly identified as advertorial in nature, will be highlighted in our sponsor section on our website. At completion, you own the podcast. We encourage you to use internal means to get the word out about the podcast, which can be used as part of your marketing material or Web-based promotions. Production of the podcast includes staging the audio, introductory music, editing, advertising in our newsletters and hosting in our sponsor section of Directions Magazine. We will work with your team on the broadcast, and archive the podcast for a six-month period. We can deliver the final edited version of the podcast to you and you are welcome to host the podcast wherever might be appropriate for your purposes. For details on cost, scheduling and planning, contact us at ads@directionsmag.com.
Guenther Pichler, Roberto Lucchi, and Marten Hogeweg discuss how ArcGIS provides a powerful and comprehensive SDI solution for the European community that ensures INSPIRE compliance with data, services, and metadata.
Rafael Ponce, maritime team program manager at Esri, discusses the significance of Esri's Ocean Basemap, a free maritime basemap resulting from collaboration in the hydrographic community.
Mike Tsengouras and Milton Ospina of NAVTEQ discuss how Esri software is used in creating NAVTEQ maps and data.
David Allen, author of the Esri Press book, Getting to Know ArcGIS ModelBuilder, discusses how the book helps ArcGIS users build custom scripts and applications to automate geoprocessing tasks.
Simon Thompson, Esri's Director of Commercial Solutions, explains how GIS can assist retailers in their real estate operations.
Simon Thompson, Esri's Director of Commercial Solutions, discusses how retailers can use GIS to better manage location information for more efficient supply chain management.
Simon Thompson, Esri's Director of Commercial Solutions, discusses how geospatial technology is used to better match products to consumers
John Graham, President of Intergraph's Security, Government and Infrastructure division is interviewed by Editor in Chief Joe Francica about the company's integration strategy of Intergraph and ERDAS technology now that the two companies are joined under the Hexagon banner.
Esri’s David Cardella and Rex Hansen share insight on how users of Windows Phone 7 can gain GIS capabilities with the ArcGIS app and API.
Esri's Patricia McGray and Jamie Rosa discuss the new Esri Technical Certification Program, which prepares GIS professionals to earn technical certifications that demonstrate their proficiency using Esri software.
The Lower Hudson Journal News has been under fire for publishing a map of gun permit holders in two counties in New York State before Christma. (APB coverage 1, 2, podcast). On Friday January 18 the paper removed the interactive map. Why? Publisher Janet Hasson gave answers in a media statement and in a letter to readers.
In a statement in response to The Poynter Institute (a journalism school) she argued:
With the passage this week of the NYSAFE gun law, which allows permit holders to request their names and addresses be removed from the public record, we decided to remove the gun permit data from lohud.com at 5 pm today. While the new law does not require us to remove the data, we believe that doing so complies with its spirit. For the past four weeks, there has been vigorous debate over our publication of the permit data, which has been viewed nearly 1.2 million times by readers. One of our core missions as a newspaper is to empower our readers with as much information as possible on the critical issues they face, and guns have certainly become a top issue since the massacre in nearby Newtown, Conn. Sharing as much public information as possible provides our readers with the ability to contribute to the discussion, in any way they wish, on how to make their communities safer. We remain committed to our mission of providing the critical public service of championing free speech and open records.
In a letter to readers published on Friday she wrote:
So intense was the opposition to our publication of the names and addresses that legislation passed earlier this week in Albany included a provision allowing permit holders to request confidentiality and imposing a 120-day moratorium on the release of permit holder data.
She goes on to say that during the 27 days the map was online any one interested would have seen it and that the data would eventually be out of date. She also noted that the paper does not endorse the way the state chose to limit availability of the data.
The original map/article still includes a graphic - but it's a snapshot, a raster image, with no interactivity. Says Hasson in the letter to readers:
And we will keep a snapshot of our map — with all its red dots — on our website to remind the community that guns are a fact of life we should never forget.
I continue to applaud the paper for requesting the data via a Freedom on Informat request, mapping it, keeping the map up despite threats and criticism and now responding to state law. I think the paper did a service to the state, to citizens and to journalism.
- via reader Jim and Poynter