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How to Sponsor a Podcast
Directions Media will produce an "advertorial" podcast on your behalf during which we will record an audio interview of your selected staff member(s) on topics of your choice. We will work with you to decide on appropriate topics and themes. This podcast, which will be clearly identified as advertorial in nature, will be highlighted in our sponsor section on our website. At completion, you own the podcast. We encourage you to use internal means to get the word out about the podcast, which can be used as part of your marketing material or Web-based promotions. Production of the podcast includes staging the audio, introductory music, editing, advertising in our newsletters and hosting in our sponsor section of Directions Magazine. We will work with your team on the broadcast, and archive the podcast for a six-month period. We can deliver the final edited version of the podcast to you and you are welcome to host the podcast wherever might be appropriate for your purposes. For details on cost, scheduling and planning, contact us at ads@directionsmag.com.
Esri State Government Industry Manager Richard Leadbeater talks about the benefits of using Esri products in redistricting and beyond to ensure balanced representation, to manage and update voter data, and to spatially analyze issues for improved decision-making.
David Allen, co-author of the Esri Press book, GIS Tutorial 3: Advanced Workbook, discusses how the book promotes development of advanced GIS skills using ArcGIS Desktop software.
Esri product manager Bob Hazelton discusses the benefits and capabilities of ArcGIS Mapping for SharePoint, as well as the features and enhancements in the new release.
Esri Public Works Industry Manager Chuck Cmeyla discusses the various ways Esri's GIS helps public works departments streamline workflows, improve asset management, and increase customer satisfaction.
Gina Clemmer discusses her book, The GIS 20: Essential Skills, and the most common skills GIS users need to be successful.
Esri product manager Daryl Smith explains how ArcGIS Data Reviewer automates and simplifies the GIS data quality and control process.
Nancy Towne, GIS team lead for the U.S. Army Corps of Engineers, discusses how Esri technology is assisting the U.S. Army in reconstructing Afghanistan
Mark Guagliardo of the Veterans Health Administration (VHA) shares how the VHA integrated Esri technology into its operations to improve access to health care services.
Esri’s Simon Thompson, Commercial Business Manager, and Mark McCoy, Insurance Industry Manager, discuss how GIS, geodesign, and public/private partnerships help insurers meet their responsibility of restoring order after a catastrophe.
Kathie Thurston, executive director of the Redlands Chamber of Commerce in Redlands, California, shares how the demographic analysis tools in Business Analyst Online helped the chamber successfully fill a key commercial vacancy.
The Lower Hudson Journal News has been under fire for publishing a map of gun permit holders in two counties in New York State before Christma. (APB coverage 1, 2, podcast). On Friday January 18 the paper removed the interactive map. Why? Publisher Janet Hasson gave answers in a media statement and in a letter to readers.
In a statement in response to The Poynter Institute (a journalism school) she argued:
With the passage this week of the NYSAFE gun law, which allows permit holders to request their names and addresses be removed from the public record, we decided to remove the gun permit data from lohud.com at 5 pm today. While the new law does not require us to remove the data, we believe that doing so complies with its spirit. For the past four weeks, there has been vigorous debate over our publication of the permit data, which has been viewed nearly 1.2 million times by readers. One of our core missions as a newspaper is to empower our readers with as much information as possible on the critical issues they face, and guns have certainly become a top issue since the massacre in nearby Newtown, Conn. Sharing as much public information as possible provides our readers with the ability to contribute to the discussion, in any way they wish, on how to make their communities safer. We remain committed to our mission of providing the critical public service of championing free speech and open records.
In a letter to readers published on Friday she wrote:
So intense was the opposition to our publication of the names and addresses that legislation passed earlier this week in Albany included a provision allowing permit holders to request confidentiality and imposing a 120-day moratorium on the release of permit holder data.
She goes on to say that during the 27 days the map was online any one interested would have seen it and that the data would eventually be out of date. She also noted that the paper does not endorse the way the state chose to limit availability of the data.
The original map/article still includes a graphic - but it's a snapshot, a raster image, with no interactivity. Says Hasson in the letter to readers:
And we will keep a snapshot of our map — with all its red dots — on our website to remind the community that guns are a fact of life we should never forget.
I continue to applaud the paper for requesting the data via a Freedom on Informat request, mapping it, keeping the map up despite threats and criticism and now responding to state law. I think the paper did a service to the state, to citizens and to journalism.
- via reader Jim and Poynter