Company: Integeo
Industry: Business Intelligence
Location: Sydney, Australia

Based in Madrid, Integeo Iberia is the regional distributor, Spain and Portugal, for Map Intelligence(TM), the first intuitive platform for developing location intelligence applications.

Alvaro de Gracia, director of Integeo Iberia, said that Integeo's spatial hub lets ESRI customers quickly and easily factor location into business decisions.

"Map Intelligence merges spatial analytics with business intelligence systems such as Cognos, Business Objects and Hyperion/Oracle," Mr de Gracia said. "This is all achieved in a web-based, real-time environment that produces powerful visual decision support systems for our customers."

ESRI's Channel Manager, Gonzalo Hervás, said that the response to Map Intelligence from ESRI customers in Europe had been outstanding.

"There is a growing awareness that location is an essential dimension for business analysis," Mr Hervás said.

"In just one example, El Club Carrefour has used Map Intelligence and ESRI's technology to make decisions around marketing of its loyalty program based on parameters such as drive time to their local store, time of day they might shop, how much they spend in a given location, and other criteria.

"With Map Intelligence, Integeo has achieved an elegant marriage between business intelligence and maps that supports business decision making in the important context of location."

About Integeo
Integeo is the developer of Map Intelligence, the world’s first Geospatial Business Intelligence the spatial hub platform for non-technical business users. Map Intelligence was judged Best Product at CeBIT 2005 (Sydney) and was named Australia’s top innovator in the National IT Innovation Awards. A wholly owned subsidiary of the Forge Group, Integeo was founded in 2004 specifically to develop and commercialize Map Intelligence. The company’s headquarters and R&D facility are located in Sydney, Australia, with offices in Canberra, and distribution networks in Spain, and the USA. Integeo is supported by a global partner network. Map Intelligence is used by policing, property development, telecommunications, welfare and health organisations, among many other sectors.

Peter Rossiter
Phone: +0283075100