Esri Honors Microsoft for Innovation in Location Strategy

Esri, the global leader in spatial analytics, awarded Microsoft Corporation, with the New Technology Integration Award at the Esri Partner Conference in Palm Springs. This award honors a company in Esri’s Partner Network for taking map visualization and location analytics to the next level by integrating ArcGIS in a new or innovative way.

Microsoft was recognized for integrating Esri’s ArcGIS Maps into Microsoft Power BI, a set of business analytics tools. Power BI allows users to share insights in the form of interactive maps layered with authoritative data, all in one seamless process. Individuals can access valuable geographic information in order to make better business decisions more efficiently without having to export data from numerous sources online.

Power BI enables users to create dashboards, reports, and visualizations of data through a cloud-based service. This allows anyone in an organization to use Power BI’s powerful analytical capabilities anywhere, and access them via an application that can be downloaded to mobile devices. For instance, a retailer surveying a new location can use ArcGIS Maps within the Power BI mobile app from the field to determine its proximity to potential affluent consumers.

"Esri and Microsoft's collaboration to integrate ArcGIS and Microsoft Power BI is a huge step forward in the BI space,” said Chan Lee, strategy and analytics, Chick-fil-A, Inc. “It will give retailers the ability to leverage a robust set of analytical and geo-enabled visualization tools that we've not seen from any other solution available. Now that the ArcGIS Maps for Power BI preview has been announced it is definitely something that we'd like to evaluate for the future."

Kamal Hathi, general manager, Power BI, Microsoft Corp. said, “We’re excited and humbled to receive the 2017 Esri Partner Conference New Technology Integration award. Thanks to the dedicated team across Esri and Microsoft, we delivered a sophisticated solution in record time. This was made possible by the open and extensible Microsoft Power BI platform which makes it easy for partners such as Esri to plug in and add value to our mutual customers. ArcGIS Maps for Power BI continues to iterate and improve based on customer feedback, reflecting the agility and customer oriented approach of both companies.”

Armed with what Esri calls The Science of WhereTM, a transformational way to unlock data’s full potential, Power BI users can create informed location-based analyses for everything from allocating resources to the best places to start a new business.

Learn more about the collaboration between Esri and Microsoft.

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About Esri

Since 1969, Esri has been giving customers around the world the power to think and plan geographically. The market leader in GIS, Esri software is used in more than 350,000 organizations worldwide including each of the 200 largest cities in the United States, most national governments, more than two-thirds of Fortune 500 companies, and more than 7,000 colleges and universities. Esri applications, running on more than one million desktops and thousands of Web and enterprise servers, provide the backbone for the world's mapping and spatial analysis. Esri is the only vendor that provides complete technical solutions for desktop, mobile, server, and Internet platforms. Visit us at

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Published Monday, March 6th, 2017

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Esri Technology

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