Esri announces that geodemographic information for 57 additional countries has been added to its ready-to-use ArcGIS apps including Esri Business Analyst Online (BAO) and Esri Community Analyst. Up-to-date population, income, employment, and consumer spending information helps businesses—including retailers, real estate brokers, merchandisers, supply chain managers, and marketers—better understand local markets all around the world.
“In today’s global economy, organizations are interested in providing the best services and goods to customers in more than one area,” said Simon Thompson, director of commercial business at Esri. “Esri’s comprehensive data provides the insight organizations need to do business at a hyperlocal level and really meet the needs and demands of local consumers.”
The newly added countries include those in Latin America and Africa, bringing the total number of countries to 137. In addition, Canadian data has been updated to include 2014 updates, and Australia, France, Germany, and India now have advanced datasets and new reports including household, population, and summary data. See a comprehensive list of global Esri Demographic data, and visit Esri and Galleria booth 3171 at the National Retail Federation show in New York’s Jacob K. Javits Convention Center, January 11-13, 2015.
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