Directions Magazine
Hello. Login | Register

Press Releases

Home | Submit Press Release

Geofencing Finally Emerges to Enable New Multi-billion Markets by 2018

Bookmark and Share
Friday, February 1st 2013
ABI Research | London, UK


Geofencing Finally Emerges to Enable New Multi-billion Markets by 2018

With low-cost developer’s tools becoming available, geofencing is finally coming out of the shadows, moving beyond traditional location-based applications, to form the backbone of a host of new applications and services.

As the back-end complexities of supporting location-based services continues to escalate, developers are increasingly turning to platform providers such as carriers, Google, Qualcomm, Esri, Urban Airship, and others to provide an easy, scalable geofencing service. In its report, “Geofencing: Technologies, Applications, and Revenue Strategies”, ABI Research investigates the full range of carrier and smartphone applications that will utilize geofencing in the coming years, including retail, enterprise, push notification, local search, social networking, ambient intelligence, etc.

Senior analyst, Patrick Connolly comments, “Collectively geofencing will enable whole new multi-billion dollar markets around these emerging areas. However, the provision of geofencing tools will be a market in its own right, forecast to reach almost $300 million in 2017. More developers are increasingly looking to pivot to enterprise applications, where companies are happy to pay for services that provide RoI, geofencing will open the door.”

Practice director, Dominique Bonte adds, “Traditionally, geofencing tools were difficult to develop, expensive to license, and didn’t have a lot of use cases. With location now ubiquitous across all handset types, and a choice of geofencing tools available from a multitude of big players, it will become an integral part of our daily lives.”

These findings are part of ABI Research’s Location Technologies Research Service.

ABI Research provides in-depth analysis and quantitative forecasting of trends in global connectivity and other emerging technologies. From offices in North America, Europe and Asia, ABI Research’s worldwide team of experts advises thousands of decision makers through 70+ research and advisory services. Est. 1990. For more information visit www.abiresearch.com, or call +1.516.624.2500.

Contact: Christine Gallen | Tel: +44.(0).203.326.0142 | Fax: 516-624-2501 | pr@abiresearch.com
To set up a briefing with an ABI Research analyst on this subject, click here

Bookmark and Share

Stay Connected

Twitter RSS Facebook LinkedIn Delicious Apple Devices Android Blackberry






Recent Comments

Data Mashups can Help Answer the World’s Biggest Questions

As the world wakes up to the power of data, we need to start working out how to join up all this information. We need to turn it into meaningful findings that will help us to make changes to the way we live. A new technique is emerging as part of this quest – the data mashup. This approach to linking data could help us shed light on phenomena such as the health impacts of climate change....

FOSS4G PDX Conference: Geospatial Technological Innovation and Diversity are Thriving
New high-resolution Satellite Image Analysis: 5 of 6 Syrian World Heritage Sites “Exhibit Significant Damage”
Is GIS Splitting?
What Grade Would Your Homepage Get?
Modeling and Simulation: AEgis Technologies Builds Core Capabilities in Era of 3D
Making Location Work for Smart Cities – the Case for Location Standards
Addresses Spark Debate
GIS is NOT a Load of Garbage

DirectionsMag.com

About Us | Advertise | Contact Us | Web Terms & Conditions | Privacy Policy
© 2014 Directions Media. All Rights Reserved