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GISi Indoors Announces GeoMetri Indoor Analytics Product Release

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Wednesday, December 4th 2013


GeoMetri Indoor Analytics from GISi Indoors Now Released to the Public

Birmingham, Alabama, December 03, 2013 - GISi Indoors, a division of GISi, has announced the release of GeoMetri Indoor Analytics. Businesses can use GeoMetri Indoor Analytics to understand movement within their buildings at a glance or dive into the data for up-to-date information on a variety of metrics. It allows users to compare and measure activity across different time periods or building areas as well as understand real-time traffic patterns for any space, any time, in a cost-effective and highly accurate solution.

According to Michael Healander, GISi Indoors General Manager, "The GISi Indoors team designed GeoMetri to help businesses with physical locations better understand how people interact with their space in a quick and easy to deploy package. Take Google Analytics as an example. Here is a great tool that helps business owners make better decisions about their digital storefront through insights gained about their virtual visitors. GeoMetri offers some of these same benefits in near real-time, 24 hours a day, and 7 days a week through the use of indoor location technology. And that provides tremendous value to any brick-and-mortar business who wants to optimize their buildings for their daily visitors."

GeoMetri operates using Wi-Fi technologies that analyze pedestrian foot traffic in venues like shopping malls, grocery stores, and other types of businesses. As visitors’ mobile devices search for wireless networks to communicate with, they give off “pings” at regular intervals. These bits of information (including signal strength) can be collected and anonymously aggregated for use in physical analytics. GeoMetri is an HTML 5 application compatible with desktop, tablet, or mobile devices.

Privacy has been built into GeoMetri; nothing that identifies personal information can or will ever be collected; all transmissions follow industry standard encryption techniques; anybody can opt out.

To learn more, visit http://www.gisiindoors.com/geometri-live-demo or call (205) 941-0442 x 150.

Geographic Information Services, Inc. (GISi) is an award-winning location based technology and professional services firm headquartered in Birmingham, Ala., with offices throughout the United States. Since 1991 our team of GIS professionals has been using Geographic Information Systems to solve staffing, technology, and business needs in markets ranging from Federal, State and Local Governments to some of the largest public and privately-held companies in the world. Our newest business unit, GISi Indoors, provides a suite of products and services designed to provide organizations and businesses with increased understanding of indoor people, places, and things.

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