NEW YORK, October 10, 2006 -- Mexens Technology today announced the
availability of two new versions of its Navizon API: one for the Web and for
Mobile devices.
Starting today, businesses with an online presence can use the power of the
Navizon positioning system in their own web based applications. By triangulating
the signals from surrounding Wi-Fi access points, the Navizon Web API will
identify the exact location of the end user in order to provide him or her with
a targeted location based content.
This virtual GPS device can be used in many ways:
Brick and mortar chains can indicate their closest point of presence in a snap
(for example, the closest Starbucks or closest Apple store)
Travelers will be able to locate themselves on their laptops and find their
way to their next destination
Security and payment processing companies will be able to use this technology
as an extra layer of protection against fraud
Software developers will also be able to use the Navizon positioning engine in
their own mobile application, making it "location aware," even on standard
devices that are not equipped with a GPS device. This can be done thanks to the
Wi-Fi and Cellular positioning engines included in the Navizon API.
In addition, the reward system has been ported to the API so that applications
that are running on devices equipped with GPS devices can find a new source of
revenues if they include the Navizon API.
The two new API offerings expand Mexens Technologys already robust Navizon
Network and create unique opportunities for consumers and businesses to use the
technology in innovative ways, explains Cyril Houri, founder of Mexens
Technology. We are very excited to see how this API will be used.
More details can be found on these new products at the following address where a
live demo is also available:
www.navizon.com/developers
Navizon is a software-only wireless positioning system that triangulates signals
broadcasted from Wi-Fi access points and Cellular towers to help the users find
their way in most major metropolitan areas worldwide.

