Atlanta – Apr. 4, 2012 – NexTraq™, the value leader of GPS fleet tracking and vehicle management solutions, announces today that fleet management technology has proven benefits for the pest control industry. With the high demand for pest control workers, the NexTraq™ Fleet Tracking platform and reporting and alerts functionality can help pest control businesses improve driver productivity and increase service revenue.

According to Specialty Products Consultants and their recent edition of A Strategic Analysis of the U.S. Structural Pest Control Industry, the pest control industry is facing a downward economic swing due in large part by the lack of new construction. GPS fleet tracking enables you to manage your fleet operations even in a down economy by helping alleviate your operational costs and increasing your service revenue—ultimately improving your bottom line.

“Through reporting and alerts functionality within the NexTraq Fleet Tracking platform, businesses can access their fleet activity in real-time to identify areas of strength and weakness within their operations,” said Mike Scarbrough, CEO of NexTraq. “Using the information generated by the reports, pest control businesses can make strategic decisions about their operations and fleet management practices to help drive their business forward.”

By integrating the reporting and alerts functionality into fleet processes, pest control businesses have the ability to improve all areas of their fleet operations. With the NexTraq Fleet Tracking platform, pest control managers can generate reports such as the Start/Stop Report and Begin/End Day Report to help reduce operational costs and increase productivity.

In addition, pest control businesses can utilize the Idle Report and Speed Alert capabilities to monitor and modify fleet fuel costs and driver behavior while improving driver safety. By tracking their fleets, NexTraq customers have experienced a decrease in fuel, labor and insurance costs.

In a recent customer satisfaction survey, results revealed that 60 percent of NexTraq customers cited increased fleet productivity as the most important impact on their fleet operations while 68 percent cited driver behavior modification as the number one benefit of the NexTraq system. The NexTraq Fleet Tracking platform also received high remarks for benefits including: reduced costs, improved customer service and increased driver safety.

For more information on the NexTraq Fleet Tracking platform and its benefits for the pest control industry, please visit www.nextraq.com/pest-control or call 800.358.6178.

###

About NexTraq Established in 2000, NexTraq provides the highest value GPS fleet tracking solution in the telematics industry. The NexTraq™ Platform is a cloud-based application that enables service and distribution businesses to optimize fleet operations while reducing operational costs and maximizing revenue. Based in Atlanta, NexTraq customers achieve ROI in as little as one month. For more information, please visit www.nextraq.com.