Rise of the iBeacons - Micro Location & Proximity Revolution

- Oct. 15, 2013 -- IndoorLBS.com announces that a new market research report is available:

Rise of the iBeacons - Micro Location & Proximity Revolution


Since 2003, IndoorLBS has been monitoring and evaluating the Location-Based Services industry, specifically the convergence of positioning technologies like WiFi, Bluetooth, NFC, and sensor-based location technologies like accelerometers, gyroscopes, as alternative or complimentary positioning technologies to GPS.

iBeacons are not hype! The revolution is already happening: Apple has been embedding Bluetooth Low Energy in its devices since iPhone 4s and third-generation iPad. and since iOS7 release, Apple has released iBeacon API. In 2013, over 250 million Bluetooth Smart accessories are expected to ship. By 2016, this is expected to reach over a billion. This is a market that is already opening up doors for new kinds of innovation and making apps smarter, more location-aware. These Bluetooth-enabled devices will interact with iOS7 devices, and some Android devices.

Over 10 companies featured that are working with Apple and Bluetooth Low Energy to enable next-generation of indoor location and proximity services. Case studies include retailers and venue owners that are already testing iBeacons for 2014 rollouts. The new era of "proximity" vs "location" is here. How will iBeacons impact the indoor mapping and navigation industry is also addressed. We also address how proximity and iBeacons make mapping indoors less necessary thanks to signage and how Apple might not pursue indoor maps the same way Google is.

The main features of the report, which is continuously updated, are the following:

·       What are iBeacons and iBeacon API

·       iBeacons vs NFC

·       iBeacons on iOS, Android, Nokia, and other devices

·       Cost of deploying iBeacons

·       Which companies are launching iBeacon hardware products

·       Which companies are developing iBeacon apps

·       Which retailers and venue owners are testing iBeacons

·       The impact of iBeacons on the Indoor Mapping & Navigation Industry


Tristian Lacroix


Published Thursday, October 17th, 2013

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