Do the massive commercial street datasets and complex licensing agreements seem unmanageable? Jim Reid, President of American Digital Cartography, Inc. (ADCi) discusses the ease and competitive advantage of using commercial street data provided by ADCi with Directions Media editor in chief Joe Francica. As a major distributor of both NAVTEQ and Tele Atlas, ADCi has over 20 years experience in the mapping industry and has helped customers in every market successfully secure the correct data and license for their mapping application. ADCi can “slice and dice” the data any way you need it so that you can begin working on your application immediately.