Just the facts
In this informative webinar on Trait Five: Leverage What You Have, we will explore how to put your investment in location technology to work by getting more bang for your buck. You'll see how to make your data work for you by doing the right analysis.
In this webinar you will learn:
- See examples from four different industries:Insurance
- Telecommunications
- Banking
- Public Safety
- Learn:Why lifestyle segmentation is a powerful, off-the-shelf approach to “knowing your customers”
- How centralizing data access and building query tools increases operating efficiency and resource allocation
- How augmenting your proprietary data with industry-specific information takes your analyses to the next level
Key takeaways
Getting the biggest bang for your location intelligence dollar doesn’t require a great deal of effort or expense. We’ll show you how to capitalize on the data you already have in-house and add new dimensions to your analyses to create an overall winning solution for your organization.
Speakers
Diana Ketza, Solution Engineer, Pitney Bowes Software
Jeremy Peters, Principal Consultant, Pitney Bowes
Scott May, Assistant Vice President, US Bank
Who should attend
Anyone working with geospatial information to analyze a variety of data, especially lifestyle segmentation and demographic data