Ventana Research's CEO and Executive Chief Research Officer Mark Smith and Directions Magazine's Editor in Chief Joe Francica, both leading authorities on location intelligence, will provide a comprehensive analysis of the size, players, and trends of the exploding market for location technology in enterprise computing.
Topics will include:
A historical perspective of integrating location technology with enterprise software (BI, CRM, etc.)
Current situation with vendors, players, suppliers of platform (Microsoft, Google, etc.) and solutions (Alteryx, Oracle, Esri, Pitney Bowes, Galigeo, etc.).
Prospects for the BI solution providers and how they are positioning location technology
Prospects looking ahead. Is location analytics likely to take hold as a necessary business tool or simply viewed as an ancillary solution.
Ventana’s Benchmark – forthcoming report based on Ventana's market-leading analysis
Who should attend ...
Marketing analysts and users of business intelligence solutions
Project managers and business analysts in retail, banking, insurance, real estate, consumer product goods
Users of geospatial technology and location analytics.