Webinars

Retail Leader VF Corporation Vaults Ahead With Spatial Analytics

Join Pat Garvey, of retail clothing category leader VF Corporation, and Paul Ross, from the leader in strategic analytics, Alteryx, for a discussion of what it takes to revolutionize a retail business model using deep customer data and spatial analytics.

VF Corp. is improving in-store profitability and performance with a comprehensive retail model driven by customer and spatial analytics, not only for itself but also for its retail partners. Garvey is a recognized leader in analytics-led retail floor space management (RFSM) and has helped VF Corp., owner of brands such as North Face, Vans and Smartwool, establish a new model for driving success using sophisticated but accessible spatial analytics.  

Garvey will discuss how he and his team use Alteryx to provide data-driven insights for:

• Location intelligence and spatial analytics
• Sophisticated trade area modeling using a variety of data
• A deeper understanding of retailers’ business operations
• A complete understanding of the customer

Who should attend

• Anyone responsible for spatial analytics in the consumer packaged goods (CPG) or retail industries
• Location and spatial analytics professionals
• Business intelligence (BI) managers in the retail or CPG industries
• Analysts in organizations with large-scale consumer customer bases