Crowd Connected Named a 2022 Gartner® Cool Vendor


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New Report Recognizes Innovative Companies in Indoor Location Technologies and Sensors

LONDON, May 23, 2022 – Crowd Connected, a leading provider of indoor positioning and location analytics software, has been named a 2022 Gartner Cool Vendor based on the report titled, "Cool Vendors™ in Indoor Location Technologies and Sensors” by Annette Zimmermann, Nick Jones, Bill Ray and Tim Zimmerman at Gartner®, Inc.

The report highlights interesting and new vendors that help organizations innovate across the technology stack with indoor location services.

The Gartner report points out, "Obtaining accurate location data can lead to process efficiencies and significant cost reductions.”

“ Infrastructure and operations leaders should assess the innovations in indoor location technologies to future-proof their digital workplace initiatives”.

Crowd Connected provides an all-in-one platform that integrates indoor navigation, footfall analytics, space utilization and customer engagement systems. Their positioning engine continually adapts to each individual phone, and the changing environment, so is always optimized - and also happens to be one of the most deployable and cost-efficient solutions available today. 

"We believe it’s truly an honor to receive this recognition from Gartner," said James Cobb, CEO and Co-Founder of Crowd Connected. "We’re excited to enable our customers across a variety of sectors to connect their digital apps with real world experiences through our next-generation location technology over the coming years."

According to the Gartner report, "By 2030, the indoor location services market is expected to reach $55billion in revenue, with asset and people tracking solutions leading the way”.

Gartner subscribers can access the full report here:

Disclaimer: Gartner® and Cool Vendors™ are registered trademarks and service marks of Gartner, Inc. and/or its affiliates, and are used herein with permission. The GARTNER COOL VENDOR badge is a trademark and service mark of Gartner, Inc., and/or its affiliates, and is used herein with permission. All rights reserved. Gartner does not endorse any vendor, product or service depicted in our research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose. 


About Crowd Connected

Crowd Connected intelligently gathers, processes and analyzes location data from mobile apps on a strict first-party-only basis. To date the technology has handled 3.1 billion location observations.  The company’s software solutions deliver real-time positioning, wayfinding, crowd tracking, footfall analytics and other location-based insight, geofencing and personalisation. Organizations spread across 26 countries, from multinational entertainment brands to the operators of individual premises, license Crowd Connected’s technology to optimize the real world customer experience. 



Susanna Bailey,   +44 (0)1483 685970

Explore more: Location Intelligence

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