INTERGEO Round Table: Do everything to go digital, but with people on board
25th anniversary of INTERGEO / Round Table with industry experts / Heightened global standing of the leading trade fair for geodesy, geoinformation and land management / Digitalisation and data boost added value of applications and services, also for people – providing they’re put to good use.
Stuttgart/Karlsruhe, 19 June 2019. INTERGEO is celebrating its 25th anniversary this year, providing the perfect occasion for briefly reviewing what it has so far achieved. Even more importantly, it’s an appropriate juncture for looking ahead – to the leading international trade fair for geodesy, geoinformation and land management, with its focus on digital topics. Industry experts from the realms of business and science gathered in Stuttgart at the end of May for a Round Table to share their experiences and expertise, true to INTERGEO’s motto: “Knowledge and action for planet Earth”.
INTERGEO’s international importance
Reviewing how INTERGEO has evolved over time, Christiane Salbach, Managing Director of the German Society for Geodesy, Geoinformation and Land Management (DVW), observes that “INTERGEO has become far broader and more interdisciplinary, international and even dynamic in recent years.” She adds: “We have been able to reflect trends at INTERGEO much faster than before in recent years and have also become more data-driven.” All in all, Salbach says the leading trade fair has become far more important – in Germany, but even more on the international stage.
The international dimension is also underlined by Daniel Katzer, member of the HINTE GmbH board of management, who says: “Today, INTERGEO is a global event embedded in national and international networks, most recently attracting 645 exhibitors and more than 19,400 visitors over three days, approximately 50 percent international.”
Digital planning and construction – state of progress and reflecting reality
Everywhere you look, the concept of digitalisation keeps on cropping up in today’s world – and it’s firmly entrenched in the geoinformation sector, too. But what does this mean in practical terms? For Ralf Mosler, who leads BIM Transformation at Autodesk, the step-by-step progress of digitalisation can be described very precisely from the perspective of the construction industry. As a matter of fact, it encompasses the entire spectrum from digital drawing boards and building information modelling (BIM) right through to all aspects of Industry 4.0. – cloud computing, robotics and artificial intelligence. Mosler says: “For us, this has changed value creation, and every customer has the opportunity to tap into the appropriate aspect of digitalisation, depending on the relevant state of progress.”
Michael Mudra, whose roles include leading Geosystems Central Europe at Hexagon, highlights the topic of digital reality. He believes digital transformation in all kinds of sectors of industry calls for representing reality in the form of a digital twin. Mudra sees enormous potential in this: “The new medium of information will act as the linchpin in such ecosystems in the future.”
Closing gaps and linking the digital and real worlds
Professor Jochen Schiewe from HafenCity University Hamburg points out that, whatever digitalisation has to offer, it’s important to make the topic “practically usable” for applications. “We still have a great deal to do to link the digital world with reality,” says Schiewe, who is also the Vice President of the German Society for Cartography (DGfK). He continues: “This calls for developing tailor-made, on-demand solutions in conjunction with entirely different academic fields, such as social sciences.”
Professor Roland Dieterle, Director of Studies for Smart City Solutions at Stuttgart University of Applied Sciences (HFT), thinks along similar lines, placing people firmly at the heart of digitalisation. Dieterle says: “Every digital modification must tangibly improve the real world. Then we can talk of success.”
Dietmar Bernert, head of strategic account management at Trimble, identifies considerable gaps that remain in the process of digitalisation – particularly with regard to the availability of data. He reckons that although various initiatives exist, to drive forward broadband, for example, “We are still bogged down right now.” Furthermore: “We need practicable, simple solutions for putting data to use.” In this context, he points to the key field of analytics, which Trimble is currently engaged in. Ralf Mosler sums up the issue with the words: “Basically, it’s a matter of improving how information is networked and making it usable.”
The Round Table also concluded that if the geoinformation sector only talks about data without putting it to good everyday use, then users’ acceptance of digitalisation will wane. We need to counter this prospect by presenting the kinds of practical solutions at INTERGEO 2019 in Stuttgart that are precisely tailored to meet people’s needs. In other words – do everything to go digital, but with people on board.
About INTERGEO
Combining a cutting-edge EXPO and CONFERENCE, INTERGEO is celebrating its 25th anniversary as a platform for innovation from 17 to 19 September 2019 in Stuttgart. After all, key technologies related to the hot topics of digitalisation in drones, smart cities, digital construction and digital mapping will demonstrate how geoinnovations are on their way to becoming the currency of the future. Based on geoinformation and combined with new technologies, these innovations are making important contributions to digitalisation. Be it through power supply, 3D visualisation, civic participation, navigation, artificial intelligence or indoor navigation, geoinnovations improve the quality of life of the population as a whole. Over the past 25 years, they have evolved into a currency for the world of tomorrow and a sustainable data unit of immense societal value.
INTERGEO is hosted by DVW – the German Society for Geodesy, Geoinformation and Land Management. HINTE Expo & Conference is responsible for the management of the specialist trade fair.