Sensera signs world-wide distribution agreement with Braemac to extend global reach

Working with experts in IoT and wireless to strengthen worldwide market presence

March 2, 2020 – Sensera Limited (ASX: SE1, "Sensera"), an Internet of Things (IoT) solution provider, today announced that it has signed a worldwide distribution agreement with Braemac. Braemac’s global footprint and strong presence in the entire Pacific Rim region and especially Australia will further extend Sensera’s market coverage. 

Founded in 1984, Braemac currently employs over 200 people worldwide, providing state-of-the-art component distribution, design-to-manufacture and supply chain management. Headquartered in Sydney, Australia, Braemac has 21 offices worldwide, from its locations in Australia, New Zealand, Hong Kong, China, Vietnam, Singapore, the UK, Canada and the USA.

Ralph Schmitt, CEO of Sensera, commented, "Braemac is an expert in the Internet-of-Things (IoT) and wireless space; they represent leading brands in these sectors. Our portfolio of products and applications tightly aligns with their business focus and I’m looking forward to us working closely together." 

Kristen Pimpini, CEO of Braemac, said, "Sensera’s leading-edge IoT technology will nicely complement our portfolio of products and enable us to strengthen our range of IoT and sensor-based solutions. This will provide our existing customers with more capabilities, and certainly promises new growth opportunities for Braemac as well.”

The concluded distribution agreement covers the entire range of Sensera's products, including those of its wholly-owned subsidiary, nanotron Technologies. Sensera is a leading designer and manufacturer of end-to-end sensor solutions and services for the rapidly-growing industrial IoT market.

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